Your summit recap

New Britain Museum of American Art Summit recap

New Britain Museum of American Art joined us at the Summit. Explore insights from the sessions attended and discover strategies to enhance your year-end giving efforts.

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What your team caught at Summit

Here are the top sessions you or your team attended

Finding Untapped Major Giving Potential Within Your Existing Donor Base

Your existing donor base already has stock, DAF, and crypto capacity — the potential is there, you just haven't asked yet.

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Crystallize Your Impact Story Before Year-End

Donors give because they believe they can make a difference — your story has to prove that belief is well placed.

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Just for you

A few sessions we think your team would enjoy

How to Unlock Wealth-Based Giving at Year-End

Most donor wealth sits outside checking accounts — that's the untapped opportunity nonprofits miss by asking for cash only.

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How Blended Gifts Can Become Your Very Largest Donations

Pairing a current gift with a planned one can turn a modest ask into a donor's single largest gift.

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Raise transformational gifts with FreeWill

Here's where FreeWill can help next

Based on the sessions New Britain Museum of AmericaN ART attended, we've pulled together a few ways to keep the momentum going.

FreeWill's Auto-Stewardship acknowledges and engages your bequest donors at scale with timely, customized emails sent on your behalf, no extra work for your team.

A FreeWill Featureship puts your nonprofit in front of thousands of people making a will each month — a direct way to reach donors you haven't met yet.

Donors trust a simple, professional way to give — whether that's a will, a stock gift, or a QCD — and FreeWill makes that easy to offer.

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What's worked for others

From nonprofits tackling goals like yours

Planned Giving Suite

50+ Legacy Donors and Counting: How WGVU Public Media Transformed Its Giving Program with FreeWill

Planned Giving Suite

How FreeWill Helps Nonprofits Steward Anonymous Legacy Donors

Planned Giving Suite

Legacy In a Time of Need: How Connecticut Foodshare Raised $1.4M Through Planned Giving