ymcachesapeake.org summit highlights
Your team participated in several sessions at the Summit. Discover key takeaways and strategies to enhance your organization's fundraising and donor engagement efforts.
What your team caught at Summit
Here are the top sessions you or your team attended
4 Steps to Reverse the Small-Dollar Donor Decline
Retention beats acquisition — re-engaging donors before they drift away is the real fix for the small-dollar decline.
How to Unlock Wealth-Based Giving at Year-End
Most donor wealth sits outside checking accounts — that's the untapped opportunity nonprofits miss by asking for cash only.
Just for you
A few sessions we think your team would enjoy
How Blended Gifts Can Become Your Very Largest Donations
Pairing a current gift with a planned one can turn a modest ask into a donor's single largest gift.
Year-End Email Blueprint: Every Message You Need to Send Before Dec 31
The right message at the right moment — not more emails — is what builds a complete, high-performing year-end email calendar.
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Here's where FreeWill can help next
Based on the sessions YMCA of the Chesapeake attended, we've pulled together a few ways to keep the momentum going.
FreeWill's Auto-Stewardship acknowledges and engages your bequest donors at scale with timely, customized emails sent on your behalf, no extra work for your team.
The average stock gift through FreeWill runs about $10,400, against roughly $100 for an average cash gift. Same donors, a very different number when they give a different way.
FreeWill partners get a dedicated strategist and a tested year-end campaign structure, so your team isn't building the plan from scratch.
What's worked for others
From nonprofits tackling goals like yours
Talk to our team
YMCA of the Chesapeake
